Setting Up Your Google Business Profile
If you run a local business and haven't set up your Google Business Profile, do it today. Right now. It takes 10 minutes and it works.
What it is
Your Google Business Profile is that box that appears on the right side when you Google your business. It shows your address, phone number, hours, reviews, photos.
Why it matters
When someone searches for "plumber near me" or "accountant in Manchester", Google shows local businesses on a map. Without a Profile, you're not in the running.
It's free advertising that puts you right in front of people actively looking for what you offer.
How to set it
- Go to business.google.com
- Search for your business name
- If it exists, claim it. If not, add it new.
- Fill in all the details - address, phone, hours, website
- Verify by post or phone
That's it. You're in.
What to fill in
Everything. Add photos regularly. Respond to reviews. Post updates. Keep your hours accurate.
Businesses with complete Profiles and regular activity rank higher and get more clicks.
The review thing
Ask happy customers to leave reviews. Respond to all reviews - good and bad. It shows you care and it helps your ranking.
Don't sleep on this
This is genuinely the easiest marketing most small businesses can do. It costs nothing, takes minutes, and brings in real customers. Get it done.